A lunch or snack downtown can come with free gelato in Ripley this month. Ripley Main Street is promoting a “Chula’s & Scoops” deal that pairs two neighboring local businesses: make a purchase at Chula’s on any Thursday in November between 2 and 4 p.m., then walk across the street to Brown & Covington for a free scoop of gelato.
Ripley Main Street shared the offer again Thursday morning, Nov. 12, calling it “two local favorites, one sweet deal.”
How the Free Gelato in Ripley Deal Works
The promotion is simple, but there are a few details to keep in mind:
When: Thursdays in November, from 2 to 4 p.m.
Step one: Buy something at Chula’s, located at The Cut-Off.
Step two: Keep your receipt and take it across the street to Brown & Covington.
The reward: One free scoop of gelato.
The remaining Thursdays this month are Nov. 12, Nov. 19 and Nov. 26. Nov. 26 is Thanksgiving Day, so anyone hoping to use the deal that day may want to check with both businesses first in case holiday hours change.
About Chula’s and Brown & Covington
Chula’s is a familiar name at The Cut-Off, the downtown gathering spot that also hosts Ripley Main Street’s outdoor movie nights. The food truck has been a regular presence there, and earlier this year it served free hot meals to the community after a winter ice storm.
Brown & Covington is one of Ripley’s newest downtown businesses. The shop at 301 S. Commerce Street opened on Nov. 1, during the Ripley Holiday Open House. It describes itself as a place for local art, handmade goods, creative workshops and gelato, and Ripley Main Street has called it “a Ripley Main Street shop.”
Part of a Push to Shop Local Downtown
The cross-promotion is the latest effort by Ripley Main Street Association to draw people to the historic downtown district and keep them moving between businesses. The organization works to renovate, revitalize and restore downtown Ripley, and in recent weeks it has promoted the Holiday Open House, new shop openings and the upcoming Ripley Christmas Parade on Dec. 8.
For families, the timing also works well. The 2 to 4 p.m. window lines up with the end of the school day, making it an easy after-school treat stop.
Questions about the offer can be directed to Ripley Main Street at (662) 512-0226 or through its Facebook page.
Jon Ross Myers is the executive editor and publisher of the Mississippi News Network, Mississippi's largest digital only media company. He can be reached at editor@tippahnews.com
